The Active Lifestyle Centre increased membership over November and December thanks to a fun contest that was supported by many local businesses, including The Chatham Voice.
“We decided to reach out to some of our media partners and Leon’s Chatham earlier this year,” said Linda Lucas, Executive Director of the Active Lifestyle Centre, in a media release. “The Voice, Chatham Daily News, Blackburn Radio and CKXS of Wallaceburg all gave us some great deals and coverage for our membership campaign this year; they really made the difference.”
Chris Long, store manager at Leon’s Chatham, said, “When the Active Lifestyle Centre approached us to donate a prize for this year’s contest, we were very happy to help out. We know that the ALC impacts the lives of so many of our local seniors in a positive way.”
The contest ran in the months of November and December. Every new member signing up received a ballot for a chance to win a large screen TV.
The draw took place Jan. 2, with the winner being Ann Labadie.
The Active Lifestyle Centre was able to increase their membership by more than 50 new members.