Voice joins forces with CityMedia

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Chatham Voice owner Bruce Corcoran and Katherine Haine of CityMedia shake hands on a new partnership.
Chatham Voice owner Bruce Corcoran and Katherine Haine of CityMedia shake hands on a new partnership.

The Chatham Voice this week announced a partnership with CityMedia, one of Ontario’s foremost experts in online advertising and digital media.

Voice co-owner Bruce Corcoran said CityMedia’s expertise in print-to-web technology, digital networking and mobile and web development will be a benefit to Voice readers and advertisers.

“CityMedia has the perfect blend of experience and knowledge to take The Voice to the next level in brand expansion,” he said. “They understand the needs of a market our size and how we want to continue to serve it better.”

CityMedia President Katherine Haine has been an expert in the field for more than a decade. Before founding her firm in 2006, she was instrumental in the launch of Canoe.ca.

Haine said through CityMedia, Voice advertisers will have an aggregated reach of 2.5 million customers while retaining the strength of the local brand and community.

“All ads in The Voice will be 100 per cent searchable using Facebook, Twitter and all the major search engines including Google, Yahoo and Bing,” she said. “In effect, it’s an extended distribution for readership with a geo-targeting system we use to help advertisers attain the maximum local reach on search engines.”

The Voice, owned by C-K Media, Inc., was founded in 2013 and is Chatham’s only locally owned mass marketed print product.

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